We have finished working on a very interesting design – logotype for an energetic business group Zachodniopomorski Klaster EkoEnergetyczny. Very long name and a combination of several industrial branches – it was surely a challenge. Below there is our first solution, as we put it ‘one from the heart’, modest but based on a well-proven solution – the name’s acronym in brackets.
This solution was left aside in favour of traditional graphic signs. In this case we created an icon for each activity branch of the Claster. This solution was accepted by the Client and it was brought to the final – with a logo book/ brand book and the internet version. The logo design is scaled and each element can exist independently. Normally all signs do not have the white outline but we have used it exceptionally while presenting here in order to cut them out of the background